The Snowfox

The Snowfox is a customizable digital storybook app that uses Siri to animate the story to your child's voice.

The Snowfox Case Study Film
The Snow Fox is a customizable digital storybook app that uses Siri to animate the story to your child's voice. The app has been featured as one of Apple’s “New Apps We Love” in the UK app store.
On top of some oversight and production duties, my team produced the scenic animations for the app, visual effects compositing for the launch video, and full production of the case study film.
Launch Video
http://snowfox.akqa.com
Credits:

Creative Director - Johnny Budden
Director - Bienvenido Cruz
Writer - Graham Davis
Art Director - Elton Rhee, Felipe Yamaoka
Typographer - Antoine Christian
Creative Technologist - Owain Llewellyn
Programmers - Pj Cook, Kim Summerskill, Regardt Meyer, Jon Drake, Jasvinder Badh, Darya Mishustina
Product Manager - Chris Yew
Illustrator, Character Animation - Jonathan Dahl
Music - MassiveMusic
Composer - Asha Iwanowicz
Music and Sound - Keith Haluska, Elijah Torn

Awards:
Bronze Lion - Digital Craft - B02 Native & Built-In Feature Integration
Cannes Lions, June 2017
Bronze Pencil - Intellectual Property: Digital Product
The One Show, May 2017
Award of Merit - Mobile: Self-Promotion
The One Show, May 2017
Award of Merit - Mobile: Use of Technology
The One Show, May 2017
Bronze Cube - Digital: Craft in Digital / Use of Technology
ADC Awards, May 2017
Bronze Cube - Digital: Apps / Education / Reference
ADC Awards, May 2017
Winner - Best in Family and Parenting 
Shorty Awards, April 2017
Winner - Best in Education 
Shorty Awards, April 2017
Winner - Mobile Sites and Apps: Best in Books and Catalogue Apps 
Shorty Awards, April 2017
Audience Honour - Mobile Sites and Apps: Best in Books and Catalogue Apps 
Shorty Awards, April 2017

Notable Press:

FWA of the Day. December 15, 2016
https://thefwa.com/cases/the-snow-fox 

Coolhunting: The Snowfox Digital Storybook App
http://www.coolhunting.com/tech/the-snow-fox-app 

Creativity: AKQA's Holiday Card Is a Children's Story That Comes to Life as You Read It
http://creativity-online.com/work/akqa-the-snow-fox/50252 

FastCo: New iOS Children's Story App "The Snow Fox" Comes Alive As You Read It
https://www.fastcocreate.com/3066449/quick-hit/new-ios-childrens-story-app-the-snow-fox-comes-alive-as-you-read-it 

Adobo: AKQA launches the first story to come to life by voice, The Snow Fox
http://adobomagazine.com/campaign-spotlight/akqa-launches-first-story-come-life-voice-snow-fox 


Creative Pool: AKQA launch a Christmas card that comes to life by voice
http://creativepool.com/magazine/news/advertising/akqa-launch-a-christmas-card-that-comes-to-life-by-voice.11848 

Digital Arts Online: These are the Best Christmas Ads and Studio Projects of 2016
http://www.digitalartsonline.co.uk/features/motion-graphics/best-christmas-ads-studio-projects-2016/ 

Little Black Book: AKQA Launches First Story to Come to Life By Voice
https://lbbonline.com/news/akqa-launches-first-story-to-come-to-life-by-voice/



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