Philosophy

Dramatic light, stone surfaces, weight of time. The notebook as object of permanence.

Brooklyn

• Green-Wood Cemetery — Weathered slate and granite, beautiful afternoon light. Quiet and contemplative. The weight of permanence made literal. → Maps

Midtown East

• Chrysler Building Exterior — Art Deco stainless steel, eagle gargoyles, architectural precision. Permanence built into every material choice. → Maps
• Grand Central Main Concourse (early AM) — Beaux-Arts grandeur, 125-foot ceilings, celestial mural. Best 5:15–7:00 AM before crowds. The scale of human aspiration in stone and marble. → Maps

Upper East Side

• The Cloisters, Fort Tryon Park — Medieval stone archways with directional shaft light. → Maps

Craft

Hands at work. Process as proof. Materials visible and named.

Your Studio

• Your own studio — Ideal for spine stitching and beeswax burnishing close-ups. Controlled light, familiar space, no logistics.

Brooklyn — Greenpoint

• Brooklyn Navy Yard — Working spaces with natural light and real patina. Authentic craft environment without the staged feel of a set. → Maps

Flatiron

• Center for Book Arts — A bookbinding space specifically. Occasionally allows shoots. The most on-brand location in the city for process photography. → Maps

Midtown East

• 711 Third Avenue Lobby — Mid-century modern lobby with original Hans Hofmann mosaic mural. Greek and Italian marble throughout. Good background for material detail shots. → Maps

Journey

The notebook in motion. Cafés, transit, cobblestones. The practice in the world.

Brooklyn — Bed-Stuy

• Odd Fox Coffee — Second location of the Greenpoint original. Same ethos, different neighborhood texture. → Maps

Brooklyn — Greenpoint

• Café Alula — Lebanese-inflected café on Franklin Street with front and back outdoor seating. Bright, warm, courtyard-style. Good for open-air table shots with natural morning light. → Maps
• Eagle Trading Co. — Retro neighborhood café with garage-door walls that roll up to the street. Outdoor tables, locally roasted coffee, real Greenpoint texture without being precious. → Maps
• Homecoming — Coffee shop and florist in one. Exposed brick, plants, fresh flowers, a backyard patio. Quiet and considered atmosphere that reads well on camera. → Maps
• Maman — French-inflected café with honey lavender lattes and a polished interior. Warm, photogenic, consistent. → Maps
• Odd Fox Coffee — Queer-owned, neighborhood-rooted café on Manhattan Ave. Cozy, genuinely local. Parlor Coffee beans, Ovenly pastries, a small backyard. → Maps
• Paloma Coffee & Bakery — Specialty roaster with exceptional in-house pastries. Craft-forward in both coffee and baking. Strong for close-up table composition with handmade goods. → Maps
• Pueblo Querido Coffee Roasters — Colombian family-owned roaster with a vibrant interior: folk art, warm tones, a working roaster visible in the space. Genuine and craft-driven. → Maps
• Rhythm Zero — Named after a Marina Abramović performance; run by Serbian owners with a serious eye for interiors: warm wood paneling, 19th-century paintings, retro furniture, Italian pastries on doilies. Coffee culture treated as art practice. → Maps
• Sweetleaf Coffee Roasters — Industrial-scale roastery café: exposed brick, high wooden-beam ceilings, antique furniture, two garage doors onto the street. The most architecturally interesting interior on this list. → Maps
• Variety Coffee Roasters — Established Greenpoint roaster with a residential-neighborhood feel. Quiet, consistent, reliable window light. Good for low-key working shots. → Maps

Brooklyn — Williamsburg

• Bakeri — Scandinavian-owned bakery-café on Wythe Ave, open since 2009. Vintage French farmhouse interior: repurposed furniture, period tile floors, communal table, backyard garden. Quiet and considered. → Maps
• Pueblo Querido — Waterfront-adjacent second location of the Colombian-roaster original. → Maps

East Village / Lower East Side

• Abraço — South-facing tables, warm natural side-light. Intimate scale. Feels like a neighborhood café in Rome or Lisbon. → Maps
• Freemans Alley — Narrow cobblestone alley with lanterns. Mediterranean feel without leaving Manhattan. Works for jacket-on-chair and hands-at-table shots. → Maps
• Russ & Daughters Cafe — Old-world character, warm tones. A space that has been exactly what it is for over a century. Permanence as atmosphere. → Maps

Greenwich Village / West Village

• The Jane Hotel Lobby — Worn leather, moody light, old-world atmosphere. Lived-in rather than staged. → Maps
• Washington Mews — Cobblestone private street, gas lamps, European scale. One of the few streets in the city that reads as genuinely old. → Maps

Midtown East

• Grand Brasserie, inside Grand Central — Parisian Belle Époque interior. Polished brass, burgundy banquettes, marble tables. Strong for the café table + espresso shot. → Maps
• Tudor City — Neo-Tudor enclave with wrought-iron gates, quiet lane, transplanted-English-village feel. → Maps

SoHo / TriBeCa

• Housing Works Bookstore Café — Worn wood tables, warm light, maps and books everywhere. Good for hands-over-map shots. → Maps
• La Mercerie — French café feel, warm morning light. The closest thing to a Paris café table in Manhattan. → Maps
• Staple Street — Skybridge, cobblestones, intimate scale. Moody and European without being precious. → Maps

Upper East Side

• Café Sabarsky, Neue Galerie — Viennese café, marble tables, directional European light. The most specifically European location on this list. → Maps

In Transit

• Metro-North, Hudson Line — River views, warm interior light, real transit atmosphere. The notebook-by-train-window shot in its natural habitat. → Maps
• Staten Island Ferry — Free, good window light, water views. Slower and more contemplative than the subway. → Maps

Inspiration

Atmosphere over action. Evoking the world the brand lives in.

The Bronx

• City Island — Actual wooden boats, maritime atmosphere, genuinely quiet. Farther out but singular in character. → Maps

Brooklyn

• Brooklyn Bridge Park Dock — Weathered wood and stone at the water's edge. Boat and waterfront shots without leaving the city. → Maps

Midtown East

• Ford Foundation Atrium — 12-story atrium with mature trees and a reflecting pool. Brutalist oasis, serene and light-filled. → Maps
• The Morgan Library & Museum — Mr. Morgan's study is exactly the leather-armchair-by-window image. Historic, literary, serious. → Maps

SoHo / TriBeCa

• Cortlandt Alley — Cinematic in rain. Cobblestones, cast iron, atmospheric wet light. → Maps
• Stone Street, Financial District — Cobblestones, lantern-style lighting, very atmospheric when wet. European streetscape in the oldest part of the city. → Maps

Upper East Side

• Albertine Bookshop — French embassy bookshop, leather and gilt throughout. Literary and European in equal measure. → Maps